Performing research and development on the design of new data supply chains is tricky. There are multiple emerging technologies at any given time, and testing new applications and tools (like AI) is a process that involves multiple experiments to improve the varied components of these complex, multiple-stage processes. These efforts

Over our 17 years in business Information Evolution has a track record of wildly successful product launches to its credit. Among these were three MarTech start-ups we were involved in from their inception to their successful 8- and 9-figure exits. Other customers haven’t sold their firms, but continue to grow their

An audit is a systematic review of data, processes, and compliance measures to ensure alignment with client requirements and organizational standards. At Information Evolution, we regularly audit our processes to ensure that they’re in line with our clients’ needs. But our audits are not just about identifying discrepancies; they are

At Information Evolution, we continuously emphasize that technology isn’t just for experts; it’s for anyone willing to learn, adapt, and explore new possibilities. User-friendly software, custom platforms, and powerful automation tools streamline our data collection processes, facilitate data-driven decisions, and increase our efficiency. Embracing Digital Tools to Boost Efficiency Automation

At our organization, we recognize that cybersecurity is not just about tools and technology but about the people who use them. To strengthen our defenses, we’ve completed our SOC2 certification and have made a concerted effort to integrate security into the fabric of our daily work culture, ensuring that everyone

At Information Evolution, we’re constantly fine-tuning our processes to make them faster and more cost-effective. We don’t just talk about ‘continuous improvement’ but we put it into practice through ongoing QA analysis and careful monitoring of production metrics. Here are some of the tools we routinely use. Embrace Automation Today,

Developing new information products isn’t easy. Beyond the product design challenges related to addressing the unmet needs of potential customers, there is the financial challenge of deploying your solution in discrete commercially viable ‘phases’ (1.0, 2.0, etc.) to generate revenue and defray the cost of developing the next phase. This

Our emphasis on the value of “humans in the loop” at Information Evolution sometimes obscures the heavy lifting that automation performs in our customers’ data supply chains. Of course, these days “AI” is the most often discussed type of automation, but there are several other more common tools that actually

One of the keys to running a successful data outsourcing partnership is synchronized quality control processes. That means making sure your internal QA processes (spot checks, random reviews of a % of records, targeted reviews of specific cohorts, outlier analyses, etc.) are complementary and not duplicative with the efforts undertaken

Our first customer was an account-based marketing consultant from San Francisco who launched an online information service for senior marketing execs trying to sell into the C-Suite. Sharon Gillenwater’s service, which was one of the first to automate ‘relationship mapping’, went on to great success. Her sale of the firm