The rise of the agile workforce – where freelancers, “cloud labor,” and business process outsourcing firms augment the work of full-time employees– has given many types of companies a way to be more productive with lower operational expenses for salaries, rent, and benefits. Information services and other data-driven firms in
Like the aria of a grand European opera, the hype surrounding the imminent implementation of GDPR* has reached a fevered crescendo. Now that the GDPR deadline (May 25th) has passed, it’s worth taking a moment to cut through the fog of frenzied activity to take a realistic look at where
No matter how many articles are written about the critical importance of data to the functioning of a modern enterprise, it remains a fact that keeping critical data up-to-date is only a reality for a handful of well-heeled firms. The senior executives at these companies know that a small slip-up
New product development for information services is a risky business. It takes deep customer insight, rigorous data analysis, management buy-in, and no small amount of gumption for a new information service to succeed. The variables involved in success include: An unmet need: The solution to one or more of a
The intent to purchase has always been a critical piece of information to b-to-b marketers and the information services that serve them. Intent comes in many forms: Past purchases: The core of any direct marketing campaign is a list of people who have bought a related product/service with the same
Some 18 years ago I spoke at the European Association of Directory Publishers conference. This was at the very height of irrational exuberance over online information services. The conference attendees were all very interested in transactional business models such as those floated by VerticalNet. The idea was that you could
This year’s Business Information Media Summit (BIMS) continued the tradition of a strong program including some of the information industry’s leading lights. The general sessions took on more of a ‘data’ feel than in past years. Keynoters and those participating in the advertising, marketing, content, and strategy tracks all got
This is blog post was inspired by posts by Mitchell Davis of The Privacy Rights Council. The General Data Protection Regulation (GDPR) is a European Union (EU) law coming into effect on May 25th 2018. It’s intended to protect the data privacy of EU residents, including the export of personal
At the Business Information Media Summit this November I’ll be hosting a panel on the current best practices in data collection. There are a lot of different approaches to collecting and maintaining database data and it often takes a mix of different approaches to get the best results. Members of
Microsoft didn’t expect the web scrapers to fight back. It seemed so obvious to the massive multinational firm: We own the LinkedIn content that we paid billions of dollars to acquire. What Microsoft didn’t realize (and not for the first time*) was that the people who created the content were
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