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News & Insights

News & Insights


The combination of Open AI tools and a gargantuan snapshot of the Internet circa 2021 (i.e., “GPT”) seemed interesting at first, but it’s not. It’s transformational. Like the “World Wide Web“ transformational.

For those of us in the world of premium online information services we wade through a _lot_ of data and we spend a_ lot_ of time maintaining and improving our databases. For us, the ability to perform massive data append tasks, to parse huge datasets of semi-structured data, or to take mountains of OCR output and turn it into a database in a matter of minutes is close to wizardry.

But that day is here. No SQL queries. No RAM-packed servers. Just code-less English questions that deliver database-friendly results that can be deployed at scale.

Does it do everything possible 100% of the time at 100% accuracy? Well, obviously not. It isn’t literal magic. But by doing 80% of the work at 80% accuracy for specific types of projects it means that big projects that were not financially viable to undertake now are.

“What kinds of tasks?” you ask. The news media has focused on the tool’s ability to write proper English paragraphs, which it basically does, but it also _translates_ content from _any_ other language into logical English prose. Think about that for a second.

Other types of applications:

  • Mass data appends for contacts
    • Gender
    • Ethnicity
    • Email
    • LinkedIN URL
  • Mass data appends for company records
    • Employee headcount
    • Revenues
    • Organizational structure
  • Company descriptions
  • Product descriptions

And that is just the tip of the iceberg. Getting excited yet?

So if you have a project (or a dozen) that have been languishing on your back-burner, there has never been a better time to see what it would take to put them on the front-burner. Better-cheaper-faster transformational technologies like GPT only come around a few times in anyone’s professional lifetimes. Let IEI help you take advantage of this one.

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