IEI is proud to be both sponsoring the 2011 DataContent conference and chairing a presentation on the emerging area of managed crowdsourcing. Crowdsourcing is best known as the power behind Wikipedia,the SETI project, Yelp, and much of Google street-level imagery work, but the range of its applications are even more intriguing and its tight integration into emerging business models is potentially transformative.
The management of the processes that are to be handled by dozens or even thousands of individual workers is critically important to their success (see IEI’s whitepaper outlining how this works). The DataContent panel is comprised of some of the country’s most knowledgeable experts on the management of crowdsourced projects and they will share their collective expertise on how to effectively harness the power of crowdsourcing.
The first panelist to speak will be Ken Anderson, former CEO of ClickData, who will describe how he used the Amazon mTurk API to handle his in-house data tasks. Next up is Max Yanklevich, Managing Director of Crowd Control Software, who will demonstrate his firm’s extremely robust crowdsourcing management tools. Finally, Gary Haliwell, CEO of NetProspex, will talk about how his firm’s innovative business model incorporates crowdsourcing.
If you are still thinking of crowdsourcing as something abstract then I would urge you to attend the DataContent conference and come to the panel to learn more about the exciting opportunities that crowdsourcing is opening up.
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